{"title":"Protect, Colour, Heat","description":"","products":[{"product_id":"restorative-mask-50-ml","title":"Virtue Restorative Mask 50mL","description":"\u003ch2 data-mce-fragment=\"1\"\u003eA hydrating and shine-boosting mask for dry or damaged hair.\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eGive dry, weak or damaged hair a potent dose of hydration and strength with Virtue Restorative Treatment Mask. This rich and creamy treatment infuses hair with extra care without weighing it down, leaving it soft, hydrated and lustrous. Enriched with first-of-its-kind Alpha-Keratin 60ku, over time this mask will improve hair health and strength. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat does Virtue Restorative Treatment Mask do? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eImmediately hydrates and conditions hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEnhances shine and resiliency \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCreates a silky, soft finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWho is Virtue Restorative Treatment Mask for?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAnyone with damaged hair or hair in need of extra care\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIdeal for dry and dehydrated hair types \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHair stressed out by heat styling and chemical treatments \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSafe for colour- and chemically-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat makes Virtue Restorative Treatment Mask so unique? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRich formula that won’t weigh down hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEnhances softness, shine, condition and strength \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eContains Alpha Keratin 60ku, derived from ethically sourced human hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIs more effectively utilised by the body when compared to animal sources of keratin \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps rebuild and repair hair strands \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e97% of women felt their hair was softer after just one use* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e95% of women felt their hair was more moisturized after just one use* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e93% felt their hair was healthier and more nourished after 4 uses* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e95% felt their hair was smoother and silkier after 4 uses* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFragranced with a nurturing blend of creamy coconut, refreshing yuzu and warm woods\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFree from sulfates, parabens, phthalates, synthetic colours and dyes, and gluten \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLeaping Bunny certified cruelty-free \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eWhat are the key ingredients in Virtue Restorative Treatment Mask?\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eAlpha Keratin 60ku\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eThis innovative ingredient, born from regenerative medicine, is a whole protein derived from ethically-sourced human hair. Unlike most animal-derived keratin sources, Alpha Keratin 60ku is able to bind directly to damaged areas of the hair, leaving it shinier, stronger and healthier. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eBaobab Seed Oil\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eDerived from the tree known for its remarkable ability to store water, this silky oil helps keep dry and damaged hair soft and hydrated. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eCystoseira Compressa Extract (Brown Algae)\u003c\/strong\u003e \u003cbr data-mce-fragment=\"1\"\u003eA marine ingredient that provides intensive repair and helps protect against thermal damage.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":44449754153098,"sku":"","price":51.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/Screenshot_2025-05-07_184833.png?v=1746608025"},{"product_id":"virtue-labs-healing-oil","title":"Virtue Labs Healing Oil","description":"\u003ch2 data-mce-fragment=\"1\"\u003eA multi-tasking hair oil to repair, protect and hydrate hair.\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eDeliver lightweight shine, softness and hydration to your hair with Virtue Healing Oil. Formulated with a blend of nourishing oils plus Virtue’s first-of-its-kind Alpha Keratin 60ku protein, this oil repairs, strengthens and protects with a silky, light formula that won't ever weigh hair down.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat does Virtue Healing Oil do? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSoftens and hydrates \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAdds a glossy finish \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps repair damage to the hair fiber \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eProtects against damage caused by environmental factors\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCan be used as a pre-styling treatment or a finishing serum\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWho is Virtue Healing Oil for?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAll hair types in need of extra hydration or repair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDull, dry and damaged hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSafe for coloured and chemically-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat sets Virtue Healing Oil apart?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eClear formula that won’t alter hair colour \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLightweight finish \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVitamin E protects hair against environmental aggressors\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eInfused with Tahitian gardenia extract and Kalahari melon seed oil\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eContains Alpha Keratin 60ku, derived from ethically sourced human hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIs more effectively utilised by the body when compared to animal sources of keratin \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps rebuild and repair hair strands \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSafe for color-treated and chemically-treated hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFragranced with a nurturing blend of creamy coconut, refreshing yuzu and warm woods \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFree from sulfates, parabens, phthalates, synthetic colours and dyes, and gluten \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLeaping Bunny certified cruelty-free \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e50ml\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":44449754382474,"sku":"","price":66.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/virtue_oil_500_png.png?v=1742442520"},{"product_id":"k18-molecular-hair-mask-50ml","title":"K18 Molecular Hair Mask 50mL","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWhat it is:\u003c\/b\u003e\u003c\/p\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\n\u003cp data-mce-fragment=\"1\"\u003eA leave-in treatment mask for all hair types that clinically reverses damage in 4 minutes.\u003c\/p\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWhat it does:\u003c\/b\u003e\u003c\/p\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe K18 peptide technology works to repair damage from bleach, colour, chemical services and heat – restoring strength, softness, smoothness and bounce to your hair.\u003c\/p\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e","brand":"K18","offers":[{"title":"Default Title","offer_id":44449755201674,"sku":"","price":94.5,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/closeup_1_Product_858511001128-K18-Leave-In-Molecullar-Repair-Hair-Mask-50ml_54fa70fc018ff25ed01d86146f480f81d483b627_1687938785_png.png?v=1746606131"},{"product_id":"smooth-conditoner-200ml","title":"Virtue Smooth Conditioner 200mL","description":"\u003ch2 data-mce-fragment=\"1\"\u003eA hydrating conditioner that smooths hair and reduces frizz, in a mini size.\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAdd hydration, softness and shine while minimising frizz with Virtue Smooth Conditioner. This moisture-rich formula smoothes down rough cuticles and reduces friction between strands, to target frizz at the source. Enriched with first-of-its-kind Alpha-Keratin 60ku, hair health and strength is improved over time.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat does Virtue Smooth Conditioner do? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eReduces frizz \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eProtects against humidity \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSeals in shine and moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWho is Virtue Smooth Conditioner for? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAll hair types, especially frizz-prone\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIdeal for wavy and curly hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSafe for colour- and chemically-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat makes Virtue Smooth Conditioner so unique? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSmooths rough hair cuticles \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eReduces friction between strands \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eContains Alpha Keratin 60ku, derived from ethically sourced human hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIs more effectively utilised by the body when compared to animal sources of keratin \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps rebuild and repair hair strands \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e97% of women said their hair looked smoother.*\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e97% of women said their hair looked healthier.* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e80% of women felt their hair looked smoother and more hydrated.** \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFragranced with a calming blend of botanicals including lavender, sweet pear and fresh mint essential oil \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFree from sulfates, parabens, phthalates, synthetic colours and dyes, and gluten \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLeaping Bunny certified cruelty-free \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat are the key ingredients in Virtue Smooth Conditioner?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eAlpha Keratin 60ku\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eThis innovative ingredient, born from regenerative medicine, is a whole protein derived from ethically-sourced human hair. Unlike most animal-derived keratin sources, Alpha Keratin 60ku is able to bind directly to damaged areas of the hair, leaving it shinier, stronger and healthier.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eShea Butter\u003c\/strong\u003e \u003cbr data-mce-fragment=\"1\"\u003eA richly hydrating butter that melts into hair, smoothing, softening and conditioning. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003ePhospholipids\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eSoybean-derived extracts that help protect against humidity and fight frizz. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003ePink Pomelo\u003c\/strong\u003e \u003cbr data-mce-fragment=\"1\"\u003eThis fruit extract is rich in Vitamins A, C and B1, as well as zinc, helping to add life and vitality to hair.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":44449778696330,"sku":"","price":63.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/virtue_smooth_conditioner_200ml_png.png?v=1742508096"},{"product_id":"restorative-mask-150ml","title":"Virtue Restorative Treatment Mask","description":"\u003ch2 data-mce-fragment=\"1\"\u003eA hydrating and shine-boosting mask for dry or damaged hair.\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eGive dry, weak or damaged hair a potent dose of hydration and strength with Virtue Restorative Treatment Mask. This rich and creamy treatment infuses hair with extra care without weighing it down, leaving it soft, hydrated and lustrous. Enriched with first-of-its-kind Alpha-Keratin 60ku, over time this mask will improve hair health and strength. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat does Virtue Restorative Treatment Mask do? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eImmediately hydrates and conditions hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEnhances shine and resiliency \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCreates a silky, soft finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWho is Virtue Restorative Treatment Mask for?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAnyone with damaged hair or hair in need of extra care\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIdeal for dry and dehydrated hair types \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHair stressed out by heat styling and chemical treatments \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSafe for colour- and chemically-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat makes Virtue Restorative Treatment Mask so unique? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRich formula that won’t weigh down hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEnhances softness, shine, condition and strength \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eContains Alpha Keratin 60ku, derived from ethically sourced human hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIs more effectively utilised by the body when compared to animal sources of keratin \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps rebuild and repair hair strands \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e97% of women felt their hair was softer after just one use* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e95% of women felt their hair was more moisturized after just one use* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e93% felt their hair was healthier and more nourished after 4 uses* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e95% felt their hair was smoother and silkier after 4 uses* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFragranced with a nurturing blend of creamy coconut, refreshing yuzu and warm woods\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFree from sulfates, parabens, phthalates, synthetic colours and dyes, and gluten \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLeaping Bunny certified cruelty-free \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eWhat are the key ingredients in Virtue Restorative Treatment Mask?\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eAlpha Keratin 60ku\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eThis innovative ingredient, born from regenerative medicine, is a whole protein derived from ethically-sourced human hair. Unlike most animal-derived keratin sources, Alpha Keratin 60ku is able to bind directly to damaged areas of the hair, leaving it shinier, stronger and healthier. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eBaobab Seed Oil\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003eDerived from the tree known for its remarkable ability to store water, this silky oil helps keep dry and damaged hair soft and hydrated. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eCystoseira Compressa Extract (Brown Algae)\u003c\/strong\u003e \u003cbr data-mce-fragment=\"1\"\u003eA marine ingredient that provides intensive repair and helps protect against thermal damage.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":44449778794634,"sku":"","price":105.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/Screenshot_2025-05-07_184833_a4728cc9-73aa-476e-87a2-6d9d9d32a9ad.png?v=1746608315"},{"product_id":"recovery-shampoo-240ml","title":"Virtue Recovery Shampoo","description":"\u003ch2 data-mce-fragment=\"1\"\u003eA sulfate-free shampoo for damaged, stressed or dehydrated hair.\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCleanse, repair and nourish your hair with Virtue Recovery Shampoo. This gentle sulphate-free formula removes dirt, oil and product buildup from hair while repairing damage and enhancing softness, suppleness and hydration. Enriched with first-of-its-kind Alpha-Keratin 60ku, this shampoo treats and repairs damaged hair while leaving it clean and fresh.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat does Virtue Recovery Shampoo do? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRemoves daily product build-up and oil with sulphate-free cleansing agents\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRepairs damage caused by heat, chemicals and colour treatments \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFills in cracks in the hair cuticle with pure human keratin for a smooth, healthy finish \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eImproves softness, suppleness and hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWho is Virtue Recovery Shampoo for?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAnyone with damaged hair or hair in need of extra care \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIdeal for dry and dehydrated hair types \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHair stressed out by heat styling and chemical treatments \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSafe for colour- and chemically-treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhat makes Virtue Recovery Shampoo so unique? \u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eContains Alpha \u003ca href=\"https:\/\/www.adorebeauty.com.au\/p\/virtue\/virtue-recovery-shampoo-240ml.html\" rel=\"noopener\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.adorebeauty.com.au\/p\/virtue\/virtue-recovery-shampoo-240ml.html\" target=\"_blank\"\u003eKeratin \u003c\/a\u003e60ku, derived from ethically sourced human hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIs more effectively utilised by the body when compared to animal sources of keratin \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHelps rebuild and repair hair strands \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e97% of women said their hair felt softer after just one use* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e97% of women felt their hair was less damaged* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e91% of women felt their hair was more manageable* \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFragranced with a nurturing blend of creamy coconut, refreshing yuzu and warm woods \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFree from sulfates, parabens, phthalates, synthetic colours and dyes, and gluten \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLeaping Bunny certified cruelty-free \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":44449779220618,"sku":"","price":63.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/Ch9ttGHA.png?v=1742513362"},{"product_id":"redken-acidic-bonding-concentrate-leave-in-lotion-150ml","title":"Redken Acidic Bonding Concentrate Leave in Lotion 150ml","description":"\u003cp\u003eA leave-in conditioner to help repair damaged hair. Offers heat protection up to 232 degrees Celsius. If you've got damaged hair, and you want a heat protectant that works overtime, we'd like to point you in the direction of the Redken Acidic Bonding Concentrate Leave in Lotion. This leave-in conditioner, designed to be used on clean, damp hair, helps repair damage while also offering heat protection up to 232 degrees Celsius. You can expect stronger, healthier, smoother and happier hair, which we think is a pretty compelling offer.\u003c\/p\u003e","brand":"I Am Hair","offers":[{"title":"Default Title","offer_id":44843628691594,"sku":"","price":53.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/Redken_Acidic_Bonding_Concentrate_Leave_in_Lotion_150ml.png?v=1739505001"},{"product_id":"blond-absolu-cicaplasme-150ml","title":"Kerastase Blond Absolu Cicaplasme 150ml","description":"\u003cp\u003eA lavender-coloured fortifying leave-in for lightened or highlighted hair with heat protection to deeply nourish, add extra softness and provide colour stability.\u003c\/p\u003e\n\u003ch4\u003eBenefits:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOur most complete \u0026amp; intense leave-in for stronger hair\u003c\/li\u003e\n\u003cli\u003eInstant fibre repair; protects damaged areas for less hair breakage.\u003c\/li\u003e\n\u003cli\u003eSeals ends with a lightweight touch\u003c\/li\u003e\n\u003cli\u003eHeat protectant up to 230°C thermo-protection\u003c\/li\u003e\n\u003cli\u003eCreates smoother hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44903938818186,"sku":"","price":76.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/cicaplasme.webp?v=1716511322"},{"product_id":"blond-absolu-cicanuit-night-serum-90ml","title":"Kerastase Blond Absolu Cicanuit - Night Serum 90ml","description":"\u003cp\u003eA lightweight hair serum to restore hair fiber overnight. Recovers sensitised and bleached hair during the night.\u003c\/p\u003e\n\u003ch4\u003eBenefits:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eDeeply and durably hydrates hair fibres\u003c\/li\u003e\n\u003cli\u003eLightweight formula repairs hair overnight removing frizz and leaving hair smoother in the morning\u003c\/li\u003e\n\u003cli\u003eRepairs split ends and reduces breakage\u003c\/li\u003e\n\u003cli\u003e89% less hair breakage*. 74% smoother hair*.\u003c\/li\u003e\n\u003cli\u003eReduces the appearance of split ends by 53%.\u003c\/li\u003e\n\u003cli\u003eVisibly reduces the appearance of surface damage on hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44903984857226,"sku":"","price":99.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/serumcicanuit.webp?v=1716511547"},{"product_id":"blond-absolu-hyaluronic-acid-serum-50ml","title":"Kerastase Blond Absolu Hyaluronic Acid Serum 50ml","description":"\u003cp\u003e\u003cspan\u003eAchieve long-lasting moisture for your hair and scalp with the Blond Absolu hyaluronic acid hair serum.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBenefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eFeaturing the highest concentration of hyaluronic acid in any Kerastase hair product.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHyaluronic acid hair serum is designed to reinforce and hydrate blonde hair to promote a healthy scalp and nourished lengths\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDiscover this best-in-class hair moisturiser and experience instant softness and shine.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44903992721546,"sku":"","price":102.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/KER_pure-hyaluronic-acid-serum_3474637175306-main-v2_fbb202ef-3e0d-4b19-b657-847267cdd99d.png?v=1739504968"},{"product_id":"blond-absolu-blond-huile-extreme-100ml","title":"Kerastase Blond Absolu Blond Huile Extreme 100ml","description":"\u003cp\u003eAn intense blonde strengthening hair oil concentrate for sensitised, lightened or highlighted hair.\u003c\/p\u003e\n\u003cp\u003eBenefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA deep repair treatment for post-lightened and bleached hair\u003c\/li\u003e\n\u003cli\u003eActing as a heat protectant for up to 230°C.\u003c\/li\u003e\n\u003cli\u003eInstantly seals raised cuticles and reduces split ends , nourishing the fibre.\u003c\/li\u003e\n\u003cli\u003eSmooths, strengthens and softens the hair while providing deep nutrition and repair.\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRich in anti-oxidants deeply nourishes hair fibre and protects against daily damage.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eLightweight serum to strengthen sensitized post-bleached hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eThis hair oil strengthens sensitised coloured and lightened hair, boosting the hair's resistance to external factors.\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904074084490,"sku":"","price":75.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/Huile.webp?v=1716511453"},{"product_id":"chroma-absolu-fondant-cica-chroma-200ml","title":"Kerastase Chroma Absolu Fondant Cica Chroma  200ml","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eFondant Cica Chroma is a powerful anti-porosity strenghthening conditioner for all types of sensitized or damaged color treated hair, mostly adapted for fine to medium fiber. This lightweight rose cream sublimates and hydrates hair for a soft touch and a brighter \u0026amp; shinier longer lasting hair color. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e86% Stronger strands*\u003c\/li\u003e\n\u003cli\u003e86% More hydrated hair*\u003c\/li\u003e\n\u003cli\u003eReduced fiber porosity*\u003c\/li\u003e\n\u003cli\u003eProtect hair from watre stripping properties during shower\u003c\/li\u003e\n\u003cli\u003ePenetrates core of fiber to recover health\u003c\/li\u003e\n\u003cli\u003e92% Color intensity preserved after 6 weeks**\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904120156298,"sku":"","price":76.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/KER_CHROMA_FONDANT_WEB.webp?v=1716962761"},{"product_id":"genesis-bain-hydra-fortifiant-250ml","title":"Kerastase Genesis Bain Hydra-Fortifiant","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eOil-control shampoo for weakened hair, prone to breakage. Reinforces hair fibre to prevent hair-fall when brushing, whilst gently removes sebum for effective oil-control for healthy roots and lengths. \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis strengthening shampoo reinforces the fibre to reduce hair-fall caused by breakage when brushing, whilst simultaneously clarifying the scalp to remove sebum for fresh, healthy results. Formulated as a ultra-delicate shampoo for oily, damaged hair, this product cleanses strands from root-to-tip, removing impurities while maintaining a lightweight, hydrated finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eEffective anti-breakage, oil-control shampoo\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eUltra-clarifying, removing sebum and pollution particles from scalp and lengths\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eBoosts hair resistance with breakage reduced by 80.9%*\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eAchieves immediate hydration and softness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eSuitable for normal -to-oily hair\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904130576522,"sku":"","price":62.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/BAIN_HYDRA-FORTIFIANT.webp?v=1717736176"},{"product_id":"chroma-absolu-serum-chroma-thermique-150ml","title":"Kerastase Chroma Absolu Serum Chroma Thermique 150ml","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA universal anti-frizz antioxidant thermic leave-in serum for all sensitized or damaged color-treated hair. A white fluid texture enriched with antioxidants properties, lactic acid \u0026amp; centella asiatica helps to preserve color by completely shielding fiber against all types of external aggressors: UV induced damage, humidity, heat and oxidative stress. \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHair is 96% more moisturized* and instantly softer with reduced porosity\u003c\/li\u003e\n\u003cli\u003eIntense protection against humidity and water molecules in the air*, for 77% less color induced frizz*\u003c\/li\u003e\n\u003cli\u003eRich antioxidant properties help protect hair and color from oxidative stress\u003c\/li\u003e\n\u003cli\u003eThermo-protection 230°C\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904242675850,"sku":"","price":76.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/KER_SERUM_CHROMA_THERMIQUE_WEB.webp?v=1716963352"},{"product_id":"chronologiste-thermique-r-g-n-rant-150ml","title":"Kerastase Chronologiste Thermique Régénérant","description":"\u003cp\u003e\u003cspan\u003eHair which leans to the dry and frizzy side needs a bit of help to look its best, and that’s where Kérastase Chronologiste Thermique Régénérant Treatment comes in. This leave-in conditioner protects the hair against heat up to 230 degrees Celsius, reduces frizz, seals the cuticle against humidity, and generally makes your hair look fabulous. You can expect a smoother, more refined look when blow-drying with a bit of this in your hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSmoothing leave-in treatment\u003c\/li\u003e\n\u003cli\u003eRefines hair texture and prevents frizz for 24 hours\u003c\/li\u003e\n\u003cli\u003eHeat protectant up to 230 degrees Celsius\u003c\/li\u003e\n\u003cli\u003eSeals hair cuticle \u003c\/li\u003e\n\u003cli\u003eHelps with styling \u003c\/li\u003e\n\u003cli\u003e100ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904317583498,"sku":"","price":84.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/Kerastase_Chronologiste_Regenerating_Leave-In_Heat_Protector_150ml_1.png?v=1739504839"},{"product_id":"curl-manifesto-cr-me-de-jour-fondamentale-150ml","title":"Kerastase Curl Manifesto Creme De Jour Fondamentale","description":"\u003cp\u003eDaily moisturizing frizz-reducing leave-in for curly, very curly and coily hair. Ultra-lightweight cream that provides hydration and heat protection while reducing frizz.\u003c\/p\u003e\n\u003ch4\u003eBenefits:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eCreme de Jour Fondamentale curly hair cream detangles, defines \u0026amp; strengthens your curls.\u003c\/li\u003e\n\u003cli\u003eThe anti-frizz cream controls frizz and protects hair from humidity.\u003c\/li\u003e\n\u003cli\u003eThe ultra-lightweight leave-in curly hair cream formula locks in smoothness for more conditioned, bouncy curls with no weigh down.\u003c\/li\u003e\n\u003cli\u003eProtects your hair from heat damage with thermo-protection up to 450° F.\u003c\/li\u003e\n\u003cli\u003eThe perfect styling product for curly hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904363163786,"sku":"","price":76.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/CM_CREME_DE_JOUR_WEB.webp?v=1717483406"},{"product_id":"genesis-bain-nutri-fortifiant-250ml","title":"Kerastase Genesis Bain Nutri-Fortifiant","description":"\u003cp\u003eThis fortifying shampoo helps restore moisture and enhance fibre retention from the scalp to the ends for minimalised hair fall of dry, weakened hair. Formulated with Edelweiss Native Cells and Ginger Root, the hydrating formula strengthens hair fibre and boosts antioxidant protective properties against external aggressors. This fortifying shampoo for thick hair will gently clarify, nourish and detangle strands for a strong, healthy result. Restore moisture and prevent hair breakage with the Genesis Bain Nutri-Fortifiant Shampoo for thick, weakened hair.\u003c\/p\u003e\n\u003ch4\u003eBenefits:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eEffective anti-breakage nourishing shampoo for dry hair\u003c\/li\u003e\n\u003cli\u003eSuitable shampoo for thick hair\u003c\/li\u003e\n\u003cli\u003eRemoves dirt and excess oil for deep cleansing\u003c\/li\u003e\n\u003cli\u003e93.3% less breakage, more resistance and less hair fall due to breakage*\u003c\/li\u003e\n\u003cli\u003e49% increase in softness and 65% more hydrated and nourished**\u003c\/li\u003e\n\u003cli\u003ePlumps hair fibre and bodifies finish when used with Masque Reconstituant***\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904380727434,"sku":"","price":62.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/BAIN_NUTRI-FORTIFIANT.webp?v=1717736530"},{"product_id":"genesis-fondant-renforcateur-200ml","title":"Kerastase Genesis Fondant Renforcateur","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAnti-breakage fortifying conditioner for weakened hair that works to restore and reinforce the fibre for maximized retention. Hydrate strands to avoid frizz and boost moisture, softness and shine for the ultimate result. Silicone-free. Sulfate-free. Featuring anti-breakage action \u0026amp; fibre fortification.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan style=\"font-size: 0.875rem;\"\u003eFortify weakened hair with the creamy, nourishing formula of the Genesis Fondant Renforcateur strengthening conditioner.\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"font-size: 0.875rem;\"\u003ePrevents damage with a potent shield of anti-breakage protection and fibre fortification for strands that stay lusciously intact.\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eBoost strength, body and shine with a formulated conditioner for weak hair, enriched with Edelweiss Native Cells and Ginger Root for their powerful antioxidant properties.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e97.7% less breakage, more resistance and less hair fall due to breakage\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"font-size: 0.875rem;\"\u003eSilicone and sulfate-free\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904389050506,"sku":"","price":76.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/FONDANT_RENFORCATEUR.png?v=1739504806"},{"product_id":"genesis-defense-thermique-150ml","title":"Kerastase Genesis Defense Thermique","description":"\u003cp\u003e\u003cspan\u003eAnti hair-fall fortifying blow-dry fluid for weakened hair, prone to falling due to breakage. This milky formula provides anti-breakage protection and optimal hydration without frizz or weighing down the hair. Enriched with the combination of Edelweiss Native Cells and Ginger Root, Defense Thermique hydrates, reinforces and protects the hair from heat up to 220°C to reduce the risk of hair-fall due to breakage. Hair is shiny and soft with a silky touch.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eBenefits\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eLess breakage\u003c\/li\u003e\n\u003cli\u003eMore resistant\u003c\/li\u003e\n\u003cli\u003eStronger hair\u003c\/li\u003e\n\u003cli\u003eProtects from heat up to 220°C\u003c\/li\u003e\n\u003cli\u003eReduces hair loss due to breakage\u003c\/li\u003e\n\u003cli\u003e88% more hydrated and nourished hair\u003c\/li\u003e\n\u003cli\u003e24h protection against frizz even in high conditions of humidity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904398585994,"sku":"","price":76.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/DEFENSE_THERMIQUE.webp?v=1717736823"},{"product_id":"genesis-serum-anti-chute-fortifiant-90ml","title":"Kerastase Genesis Anti-Fall Serum","description":"\u003cp\u003e\u003cspan\u003eDaily anti hair-fall fortifying serum for weakened hair, prone to falling due to breakage. Enriched with a potent combination of Aminexil, Edelweiss Native Cells and Ginger Root, the serum improves hair resistance to minimize hair-fall and maximize beautiful hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e It helps to re-anchor hair follicle more solidly into the scalp while building the optimal environment for future growth.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDaily applications of the serum sooths and reinforces the natural protective barrier of the scalp. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eThe jelly like texture facilitates the application and avoids any running of the product. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHair is stronger and more beautiful with a healthier look.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904413069450,"sku":"","price":102.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/GENESIS_SERUM_WEB.png?v=1739504778"},{"product_id":"genesis-ampoules-cure-anti-chute-fortifiantes-10x6ml","title":"Kerastase Genesis Ampoule Cure","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAnti-breakage fortifying hair ampoule for weakened strands, prone to split ends. Reduce hair-fall and boost a luxurious head of hair with the unique blend of ingredients that work to intensely reactivate hair roots and fibres. \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eEnriched with a unique blend of active ingredients, this concentrated formula re-anchors hair follicles to the scalp, boosting both reparation and future growth for strengthened hair.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eOffers better resistance to traction and less breakage during styling\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eHair is enhanced, thicker and stronger\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eRecaptures volume, shine and flexibility\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eClinically proven to help reducing the rate of hair loss*\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eSuitable for weakened strands\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eIncreases fibre retention\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eSoothes and prevents itchiness and discomfort**\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eTackles hair loss at the root by re-anchoring the fibre^\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eSignificant anti-breakage results after 6 weeks of daily application^\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eReinforces the scalp’s natural protective barrier to shield against future breakage^^\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eFormulated with Aminexil 1.5% to help anchor roots, Ginger Root to protect against external aggressors, \u0026amp; Arginine to stimulate microcirculation and optimise future growth\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44904421294218,"sku":"","price":99.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/GENESIS_AMPOULE_WEB.png?v=1739504731"},{"product_id":"premi-re-concentr-d-calcifiant-ultra-r-parateur-250ml","title":"Kerastase Première Decalcifying Ultra-Repairing Treatment","description":"\u003cp\u003eThis innovative pre-shampoo solution tackles hard water damage by removing excess calcium and deeply repairing weakened hair. The professional-grade formula penetrates hair fibres to restore strength and reconnect broken keratin chains, reducing breakage and reversing stiffness for noticeably smoother, shinier hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eDeep Decalcification:\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003eEffectively removes calcium buildup from damaged hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eIntense Repair:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eDramatically reconnects broken keratin links, enhancing hair’s inner structure\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eBoosts Shine:\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003eLeaves hair up to 75% shinier\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eStrengthens:\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003eReduces breakage by 93% and recreates 99% of hair’s original strength\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44905523740810,"sku":"","price":99.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/6_318fbebc-6cf6-4533-8985-f15ded080e63.png?v=1739502260"},{"product_id":"premi-re-bain-d-calcifiant-r-parateur-250ml","title":"Kerastase Première Decalcifying Repairing Bain Shampoo","description":"\u003cp\u003eKérastase Première Bain Décalcifiant Réparateur is a decalcifying, repairing shampoo for all types of over-processed or damaged hair. This sulfate-free** professional-level shampoo gently cleanses the scalp and hair while removing calcium, which further weakens treated hair. Hair is repaired from the inside out, breakage reduced, and its health restored.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDual action formula fights calcium overdose from hardwater exposure.\u003c\/li\u003e\n\u003cli\u003eRestores keratin links within the hair shaft\u003c\/li\u003e\n\u003cli\u003eRepairs lifeless hair at the core\u003c\/li\u003e\n\u003cli\u003eFeels smoother, bouncy and shiny.\u003c\/li\u003e\n\u003cli\u003eSulphate free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44905532457098,"sku":"","price":65.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/1_8a0a0333-c7d5-4d4e-8f4f-0939ce5f8329_1.png?v=1739502232"},{"product_id":"premi-re-fondant-fluidit-r-parateur-200ml","title":"Kerastase Première Repairing Fondant Conditioner","description":"\u003cp\u003eThe first decalcifying repairing conditioner for all types of damaged hair. It works to recreate hair’s original elasticity, strengthening the fiber. Instantly, moisture and fluidity are restored to over-processed or bleached hair. When hair is already damaged, calcium will accumulate, further weakening the cuticle and cortex of the hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eDual-action formula fights calcium overdose and repairs the hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003e The rigid aspect of hair due to calcium in hard water is neutralized, further breakage is prevented, and hair is repaired from the inside out. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"font-size: 0.875rem;\"\u003eYour hair is left amazingly soft, smooth, and supple.  \u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44905539993738,"sku":"","price":78.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/2_df869b46-0d1a-492b-871b-9091d9240ccc.webp?v=1739502201"},{"product_id":"premi-re-masque-filler-r-parateur-200ml","title":"Kerastase Première Filler Anti-Breakage Repairing Hair Masque","description":"\u003cp\u003ePremière’s anti-breakage filler is a rich mask for all types of damaged hair that repairs and rebuilds the inner strength of over-processed hair and protects against further breakage. Hair is stronger, and more beautiful. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eWhile calcium is naturally present in hair, when hair is damaged it absorbs too much, leading to a calcium overdose. At this high level, calcium weakens the inside and the outside of the hair fiber.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLuxurious creamy texture soaks into hair\u003c\/li\u003e\n\u003cli\u003eDual action formula rebuilds structure and smooths the surface\u003c\/li\u003e\n\u003cli\u003eReduces breakage\u003c\/li\u003e\n\u003cli\u003eHair feels healthy, strong and beautiful.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44905556017290,"sku":"","price":102.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/3_eeb44422-8bfd-4f67-8796-f461199f5e46.png?v=1739502171"},{"product_id":"premi-re-huile-gloss-r-paratrice-30ml","title":"Kerastase Première Huile Gloss Intensive Shine Repairing Oil","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis luxurious, enveloping leave in oil has a double action: with its high concentration of repairing and caring agents it seals split ends, boosts hair strength, and radically neutralizes the persistent dullness of damaged hair. Hair is left stronger, and 4 times shinier.*\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eBenefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eShine repairing\u003c\/li\u003e\n\u003cli\u003eRadically neutralises persistent dullness\u003c\/li\u003e\n\u003cli\u003eSeals split ends\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"font-size: 0.875rem;\"\u003e92% less split ends*\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"font-size: 0.875rem;\"\u003e4x shinier hair*\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"font-size: 0.875rem;\"\u003e99% stronger hair\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":44905574727818,"sku":"","price":103.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0576\/2216\/7690\/files\/5_5145848b-0acf-4ee0-989e-ab7972f5827c.png?v=1739501934"},{"product_id":"redken-11-thermal-spray-250ml","title":"Redken 11 Thermal Spray 250ml","description":"\u003cp\u003e\u003cspan\u003eRedken 11 Thermal Spray is heat-protective and styling spray that provides a smooth and shiny finish to the hair. This lightweight and low hold spray is specially designed to protect the hair from the damaging effects of heat styling tools such as flat irons, curling irons, and hair dryers. 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